http://leftrightandcentre.net/2008/11/12/do-the-test/ Clips and cuts of creative communication. Musings about the modifying mass of media. And acerbic and acrimonious alliterations as well. Tue, 30 Mar 2010 06:36:28 +0200 http://wordpress.org/?v=2.8.4 hourly 1 http://leftrightandcentre.net/2008/11/12/do-the-test/comment-page-1/#comment-97 moonwalking bears - update Mon, 24 Nov 2008 11:55:44 +0000 http://leftrightandcentre.net/?p=66#comment-97 [...] weeks ago I wrote about how I liked the Transport For London ‘Do The Test’ campaign. And it seems like the Observer liked it too, because they did a half-page spread on it in last [...] [...] weeks ago I wrote about how I liked the Transport For London ‘Do The Test’ campaign. And it seems like the Observer liked it too, because they did a half-page spread on it in last [...]

]]> http://leftrightandcentre.net/2008/11/12/do-the-test/comment-page-1/#comment-55 » do the test Wed, 12 Nov 2008 15:31:53 +0000 http://leftrightandcentre.net/?p=66#comment-55 [...] Some kind of interactive quiz or game element that allows people to pass on the film without actually giving away the answer. Something that builds up over time. There is a website for the campaign, but it doesn’t really add that much, … Original post [...] [...] Some kind of interactive quiz or game element that allows people to pass on the film without actually giving away the answer. Something that builds up over time. There is a website for the campaign, but it doesn’t really add that much, … Original post [...]

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